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New Owners for Dust Hustle!

27 June 2023 · 1 min read

Out There Productions, the experienced maestros behind Summernats , MotorEx and the National Drag Racing Championship , recently added Dust Hustle to their impressive line-up of automotive lifestyle events.

“We're excited by the potential to grow the Dust Hustle brand and take all the craziness to new heights this year, and new locations in the future,” said Andy Lopez, Director, Out There Productions.

Media Scrum, are proud to be part of the next chapter of Dust Hustle, an event that has been bringing excitement to the motorcycling world since 2014. With a successful history of more than 10 events, Dust Hustle's popularity is still on the rise. Our partnership signifies a commitment to take this legacy forward and connect brands with the passionate Dust Hustle fan base.

“We're not just selling spaces and sponsorships, we’re committed to crafting memorable experiences and creating value that extends beyond the event itself,” said Matt Rice, Sales Director. Media Scrum.

Aligning your brand with Dust Hustle will build brand equity as you grow alongside one of the hottest properties in the industry.

“We're in the business of connecting brands with people,” Matt explained. “We can also help them to select the right ambassadors, and we believe Dust Hustle is an exceptional platform to facilitate these connections.”

Looking back at the journey that began almost a decade ago, it's been an incredible ride. Dust Hustle started as a wild idea and has evolved into the epic motoring event it is today, and under the stewardship of Andy and the committed and talented team at Out There Productions, the sky’s the limit!

Now it's time to gear up for the next chapter. CLICK HERE to find out more about the Trade and Sponsorship packages we have on offer, and we'll see you at the starting line!​

In Dust We Trust!

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